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Cigar store Indians are a form of American Folk Art dating back to the 1800s. They were commonly placed on the walk in front of tobacconist shops to direct illiterate customers to the shop. Also, since there were so many immigrants that couldn't read English, it was common to use visual trade signs such as a carving instead of written signs to bridge the language barrier. The cigar store Indian was said to be the most popular trade sign but other businesses used trade signs too. A barber pole for a barber shop, a key for a locksmith or a pair of scissors for a tailor. An Indian was chosen for a tobacco shop because it was Indians that introduced tobacco to early explorers of the America therefore they were commonly associated with tobacco. In the late 1800s, new restrictions regarding the placement of trade signs on the sidewalk marked the decline of their use. For a more complete history of cigar store Indians or trade signs, see the at the bottom of this page. (责任编辑:) |
